LW leads.wiki Lead Missions

SELF-SERVE LEAD OPERATING SYSTEM

Turn mixed-quality leads into a clear revenue priority queue.

leads.wiki gives each lead a conversion score, compliance risk band, and next-best action so founder-led teams, agency operators, and RevOps leaders can defend every outreach decision.

  • 36.4M U.S. businesses (Census, Nov 20, 2025)
  • $258.6B U.S. digital ad revenue (IAB/PwC, Apr 17, 2025)
  • 258.5M active DNC registrations (FTC, Dec 11, 2025)

WHAT VALUE THIS TOOL DELIVERS

Not another lead list. A prioritization engine.

1. Conversion Probability

Scores each lead from 1-99 based on intent, urgency, budget fit, authority, and data freshness.

2. Compliance Risk Guardrail

Flags high-risk records before outreach so spend and legal exposure both stay controlled.

3. Next-Best Action Routing

Tells you whether to outreach now, warm via nurture, or hold until data quality improves.

4. Budget Allocation Planner

Turns your budget and deal assumptions into a practical 90-day channel plan with weekly missions.

WHO THIS IS BUILT FOR

Three operator personas with different decision pressure.

Same scoring engine, different workflows, metrics, and buying triggers.

Founder-Led Sales Team

Primary pain: Too many records, no reliable daily call order.

Job to be done: Focus scarce founder/revenue time on highest-probability deals.

Success metric: Faster first-response and fewer wasted follow-ups.

Agency Delivery Operator

Primary pain: Clients demand predictable pipeline plus transparent optimization logic.

Job to be done: Standardize lead quality decisions across multiple client accounts.

Success metric: Better reporting confidence and stronger client retention.

RevOps / SDR Manager

Primary pain: Reps chase low-intent records and burn selling time.

Job to be done: Route work by win probability while enforcing compliance guardrails.

Success metric: Higher reply quality and more SQLs per rep hour.

EXECUTION RHYTHM

Keep your team consistent with visible progress.

  1. 1
    Signal Sprint

    Score 10 leads

    0 / 10
  2. 2
    Channel Architect

    Run 2 campaign plans

    0 / 2
  3. 3
    Revenue Cadence

    Reach 7-day streak

    0 / 7

SELF-SERVE STUDIO

Start in minutes with no implementation overhead.

Credits are consumed only when value outputs are generated. No charge for browsing or static data.

1) Start Session

Instant login via email. New accounts receive 80 trial credits.

Billing mode: checking...

2) Score A Lead

Cost: 4 credits per scored lead.

3) Run 90-Day Plan

Cost: 14 credits per plan run.

Results

Run scoring or planning to see results here.

VALUE-BASED PRICING

Pay for outputs, not seats.

Buying credits increases your balance instantly in-app. No manual invoicing flow required.

Checkout mode: secure Stripe checkout.

LEAD WIKI

Collaborative playbooks with credit rewards.

Add high-quality channel content and earn credits when your contribution passes quality and compliance checks.

Wiki Articles

Browse published playbooks by channel and use case.

Select an article

Published knowledge and revision history appear here.

Choose an article from the list.

Contribute Content (Earn Credits)

Rewards: +12 credits for new article-quality contributions, +6 for meaningful edits (daily cap 36).

Your Contribution Ledger

Track approvals and credits earned from published additions.

Start a session to submit and track contributions.

COMPLIANT DATA INTAKE

Submit lead sources and leads with required regulatory attestations.

Profiles, source registration, and lead submission are all self-serve with built-in checks.

1) Compliance Profile

Sign in to set compliance controls for your account.

Primary outreach channels

2) Register Lead Source

Sources must include lawful basis and collection method before lead intake.

No sources yet.

3) Submit Compliant Lead

Lead records are accepted only when required compliance controls are checked.

Lead Intake Log

Recent compliant submissions from your account.

No lead submissions yet.

FAQ

Common questions

Do you sell lead data?

No. leads.wiki helps you score and route leads you already source, so you invest in the right records.

Is this only for agencies?

No. It is designed for founder-led teams, agency operators, and RevOps/SDR managers who need clearer lead prioritization.

How should I use this daily?

Score new leads each morning, run one weekly channel plan, and use mission progress to keep execution consistent.

Will this replace my CRM or sales engagement tool?

No. leads.wiki is a decision layer that helps teams prioritize and route work before execution in CRM or outreach systems.